2023 saw Peter Gabriel tour his (then) forthcoming album ‘I/O’ across 34 venues in Europe, North America and Canada. I was tasked with coming up with the graphic identity for the I/O tour, including all print promotion and web assets, which I wanted to be different clashing/harmonious neon colours per territory, as well as all the merchandise at the shows themselves, which meant t-shirts, hoodies, VIP packages, etc - oh and the little matter of a 100 page programme. Lots of late nights which I hope contributed to a good night out for many.
Peter Gabriel - I/O The Tour 2023 Programme spreads
